Namhlanje uSergey Lazarev wabekwe kwiphepha lakhe kwi-Instagram ingoma ye-teaser, apho aya kuyenza kumncintiswano wamazwe ngamazwe "I-Eurovision 2016" eSweden kulo nyaka.
Kuphela kwemizuzwana eyi-15 yokusika kwisiqeshana ku-intanethi, ukuze abalandeli bengazi umxholo wengoma, okanye nokuba negama layo. Iindaba zakutshanje zaxhamla ngababhalisi bakaLazarev. Abafaki balindele phambili ngoMgqibelo olandelayo. Umculi wamemezela i-premiere esemthethweni yengoma ngo-Matshi 5. Abaphulaphuli baya kukwazi ukubona ukubunjwa ngo-20-00 kwisiteshini "iRashiya" kwinkqubo ethi "Iindaba ngeMgqibelo".
Kuyaziwa ukuba uSergei Lazarev akayi kuthatha inxaxheba kwi "Eurovision 2016", kodwa xa umculi weva ingoma ethi uFilip Kirkorov wayecebise kuye, isigqibo sithathwe yedwa.
Ngaphezulu kokubunjwa, uSergei Lazarev eya ku-Stockholm ngoMeyi, wasebenza iqela elipheleleyo. Umbhali wesicatshulwa wayeyi-stest of the scene pop yasekhaya uPhilip Kirkorov, kunye nomqambi ongumGrike uDimitris Kontopoulos wabhala umculo ngekamva elizayo.