Iimpawu eziphambili zeNtaliyane

I-Italy - indawo yokuzalwa kwe-Renaissance, indawo yokuzalwa yendawo yokutya, indawo yokuhambela amafesisti kunye namafesistiya avela kwihlabathi jikelele. Umculo wentetho yokufutheka, izitrato ezithulekileyo kunye nephunga lekhofi elimnandi nelinomsoco, iindawo ezibonakalayo ezintle, isimo sezulu esichukumisayo kunye nesimo esiyingqayizivele - ngaba le ndawo ayikho umgqugquzeli okhuthaza ukudala intle? Kwaye ukuba kuyimfuneko ukuba kumangaliswe ukuba ekupheleni kweMfazwe Yehlabathi yesiBili kwakukho ngqo kwi-young, ikhululiwe, ixeliswe yile nkululeko, e-Italiya, ukuba abafana abanobuchule, abanobuchule, abacebisi abanobuqili bafumana ithuba lokuzibonakalisa bona, ukuba bazibonakalise kwihlabathi, ukuba baxelele ngokwasemphakathini ngoncedo zakhe iimpahla. Nanamhlanje siza kuthetha ngeempahla ezininzi zaseNtaliyane eziphambili.

Kwaye nangona umhla osemthethweni wokuzalwa kwe-style yaseTaliyane (ngokwembono yabangxelo-mlando befashoni) ngoFebruwari 25, 1951, xa umboniso wefashini we-Count Georgini (iGiorgini) yahlelwa eFlorence, oku akuthethi ukuba i-Italy ayinayo indlu yefestile ngaphambili.

Enye yeempahla ezindala kakhulu zaseTaliyane yindlu kaGucci, yakhe imbali yaqala kwi-1921 ekude. Kodwa ukunyuka kweyona ndlu kwaqala ngowe-1947, xa isikhwama esine-bamboo sisingatha, sisoloko sinobugcisa kwaye siyabonakala nangoku ngoku, sakhishwa kuqala. Emva koko, i-suede moccasins eneentsimbi kunye ne-branded emacinci emicinci eqinekileyo yaveliswa, i-Jackie O ibhegi yegxalaba yenzelwe uJackie Kennedy (umfazi kaMongameli uJohan F. Kennedy), isiqhwala esililika I-Flora, eyenziwa ngu-Grace uKelly Kelly wayethanda ukugqoka, kwaye inkampani ngokwayo iye yaba ngowokuqala ukuvelisa iimpahla eziphathekayo kwihlabathi. Kwaye nanamhla isibonakaliso seGG (i-initials yeGuccio Gucci, umsunguli wendlu) ngumqondiso wesimboli, uphawu lophawu. Kwaye kuhamba ngexesha lexesha, indlu kaGucci iboniswe kwimarike yezinto eziphathekayo zefashini kungekhona nje ngeengxowa, kodwa kunye nomgca weqhumiso, iingubo, izicathulo, kunye neendwanguzo zeefowuni.

Enye yeempahla ezindala kakhulu zaseTaliyane ngu Prada . Imbali yayo yaqala ngo-1913 ngokuvulwa kwevenkile elincinci ethengisa iistimikesi kunye nezinto zekhanda eMilan. Ukwakhiwa kwale ndlu yefashini kwaqala ngo-70s, xa umzukulu womsunguli uMicuccia Prada ehamba phambili kwenkampani kunye nokubheja kwindlela ephakamileyo, ukukhulula ukuqokelela kweengxowa ezithintela amanzi ngo-1985, kwaye ngowe-1898-ukuqokelela iimpahla ezilungele ukugqoka. Okwangoku, kukho i-Prada boutiques emhlabeni jikelele, kwaye isikhwama esinalo logo siyinkokhelo engabonakaliyo yowesifazane ophumelelayo.

Enye indlu yefestile, i-Olympus ehamba ngefashishini yaqala ukuthoba iintliziyo zabantu baseNew York - indlu kaBrion i. Emva koko, bekukule ndlu, enyanisweni, ukuba ingqiqo yamanje yendlela yokudalwa kwabantu yenziwa. Ukususela ekuqaleni kwesi sibonakaliso, izikhwama zamadoda ezivela kuBrioni zazijoliswe kumadoda avela kuluntu oluphakamileyo (le saziso yayiyi-suit esemthethweni kaJames Bond). Yaye phakathi kwabathengi beli xesha ngamaxesha amaninzi babenobuntu obudumileyo njengoLuciano Pavorotti, uGeorge Bush Jr., uNelson Mandela, uRobert Kennedy noRudolph Giuliani. Ewe, ngoku le ndlu inomgca wengubo yabasetyhini, kodwa indlu ngokwayo ijolise ngakumbi kumadoda.

Kodwa ukuba, nangaphambi kweMfazwe Yehlabathi Yesibili, ama-American actress ayengabonakali kakhulu kumsebenzi womqambi uSalvatore Ferragamo, ngoko uloyiso lukaBrioni lwungeke lube lukhulu kwaye lube lukhulu. Emva koko, wayengowokuqala ongena kwimarike yaseMerika ngemisebenzi yakhe ekhethekileyo ngendlela yeembadada kwiqonga kunye nezicathulo ezenziwe ngezandla. Zininzi zeenkwenkwezi zalo xesha zazifake izicathulo zakhe. Yaye intombi yakhe nomzukulu wakhe, uGivanna, ngo-1959, kwakhona yaqalisa umgca wengubo. Ngoku igama elithi Salvatore Ferragamo lisondelelene kunye neengubo ezizodwa kunye nezilwanyana ezintle, kodwa kunye nomgca weengxowa, iiglasi, i-perfumes, iehokerchiefs kunye neengubo zemihla ngemihla.

Ngokuchasene nemvelaphi yalezi ziqhwala zoshishino lwefashini, ezitsha, ezincinci, kodwa ezingekho ngaphantsi kweemveliso ezikhulayo. Bathanda inene iinkwenkwezi zaseHollywood, oko kuthetha ukuba ihlabathi lonke liyavuya nabo. I-Incredible workaholic uGiorgio Arman ndidale isitayela kunye nomfanekiso ofanelekileyo wokuba "uhamba kwi-carpet ebomvu". Uvelisa yonke into: iimpahla, izicathulo, i-haberdashery, i-perfume. Kwaye phantsi kwesivumelwano kunye ne-L'Oreal, unomgca weengqungquthela ezidumileyo, i-perfume kunye ne-toilet ye-Armani yangasese.

Unyaka ka-1978 wabonakaliswa ngokuvulwa komnye inkampani, ngokukhawuleza yaba yikhokelo ekuvelweni kwezona zinto, ngokugxininisa zonke iingcingo zowesifazana, iingubo - iVersace . Umsunguli wayo wayengumyili wefashini uGianni Versace, owafa ngokukrakra ngo-1997. Xa intloko yenkampani yayingudadewabo uDonatella, ngoko ke phakathi kweempahla zale ndlu ibonakala imigca yesambatho samadoda, izambatho zobomi bemihla ngemihla, izixhobo kunye nefenitshala yasekhaya yeklasi yokunethezeka. Ukongezelela, le nkampani inokhenketho yayo yehotele kwi-Australia yonxweme. Kodwa umkhiqizo ogqithisileyo wenkampani yale nkampani iminyaka emininzi - izibuko zelanga.

I-lace, i-corset emnyama, ingubo yangaphantsi yengubo - ezi zibonakaliso zobushushu ukusuka kuDolce neGabbana zikhupha iifayili emhlabeni jikelele ekupheleni kweminyaka yama-80. Iimpawu eziphambili kunye neempawu zengubo ezivela kule ndlu ziyingxube yezinto eziphathekayo kuphela, kodwa nezitayela, ubuchule, kunye neefas. Kwaye ngelo xesha, zonke iingubo zabo zibonakalisa ukuphakama kweyona nto yaseNtaliyane. Ngomnyaka we-1993, kwi-Madie's Girlie Show Tour, iingubo eziyi-1500 zenziwa ngexesha elide leenyanga ezimbini, kunye neeninzi zeengubo ezidalwe kwaye zagqitywa ngesandla. Ngonyaka, le nkampani ibonisa uluntu malunga neziqokelela ezilishumi elinesithathu. Kwaye akukuphela nje kweempahla zabasetyhini kunye namadoda, kodwa nazo zonke iintlobo zezixhobo, iiglasi, i-perfumes, imihlobiso.

Indlu yefashoni eBraccialini , eqinisweni, eyakhula kwi-workshop encinci apho kwenziwa khona izikhwama, ezigubungele ngokukrakra kunye neentyatyambo eziqhafazayo, okwangoku ngumvelisi weefowuni zeefowuni: iipokethi, iiglavu, amawashi, izicathulo, iiglasi, iigebhu. Ngaphantsi kwesi sibonakaliso kwilizwe leebhokhwe zefestile zeefom ezahlukeneyo ezingezizo zendalo - ngendlela yeentlanzi, iifowuni, iibhasi, iimoto.

Isimo esinesigxina esingaguqukiyo seSantioni amashumi eminyaka kuye kwaba yindalo kunye nepeyinti ngesandla sempuphu zayo zokunethezeka. Kwaye nje unyaka, akukho mabini angama-700 amabhantshi esi siza kudayiswa. Nangona le ndawo inomdla wale nkampani ayipheli. Kuze kube namhlanje, abavelisi izihlangu eziphezulu, kodwa nezikhwama, amabhande, iingxowa kunye nezinye iimveliso zesikhumba.

Ukunyuka kunye nokuqulunqiswa kwamatriki ase-Itali namhlanje ngumqondiso wesincoko esihle. I-Italy ayinqobe kuphela i-catwalks yehlabathi, yaphumelela iintliziyo zethu kunye nawe, yaba yi-trendsetter kwinqanaba (kunye nakwezinye iindawo nakwizinga eliphezulu) eParis. Apha ayenjalo, iimpahla eziphambili ze-Italy.