I-psychology yowesifazane uyinzululwazi ephikisanayo kwaye engaqhelekanga. Enye yezinto zokuzilibazisa kukujonga iikhathalogu kunye nokulungisa izimonyo kubo. Abaninzi abasetyhini abakwaziyo ukuhlala ngaphandle kwalokhu nangaphezulu, kuba baninzi - yindlela yokuphila kwaye nokuba unokwenza umcimbi othile. Uninzi lwezesondo ezifanelekileyo zigula kakhulu ngolu hlobo lokuba ziqale ukudala iiforam, zithetha kwi-intanethi, zikhangele abantu abafana neengqondo, zixubushe izaphulelo zezimonkco zeenqwelulwazi ezahlukeneyo, izaveli ...
Ukuze kucaciswe, ndiya kunika iingxelo ezimbalwa:
"Kwaye ndiyakuthanda ukuthenga iziqholo ezivela kwikhathalogu! Ndihleli ekhaya, nditshitshisa abathinteli, kwindawo enokuthula ngoko ndibala inani kwaye konke kulungile! "
"Ndiyayithanda le mpu! Ngokukodwa ekubeni ndiyalela, kwaye uya ngqo ekhaya. Ndiyathanda amanzi angasese ngasese, inki yeMascara, kunye nokuhlamba yonke ekhaya ngokuqhelekileyo kwenziwa ngama-creams ahlukahlukeneyo kwezandla, iinyawo, umzimba kunye nobuso. "
"Ndiyathanda ukuhambisa izimonyo kwiikhathalogu nokuhlaziya imifanekiso. Ndisandula kuba ngumsasazo kwiinkampani ezimbini ngelo xesha. Kodwa yonke into efanayo ndihamba ngevenkile ndize ndithenge iziqhumiso kuzo. Ewe, ndineziqholo ezininzi ezivela kwiinkampani ezahlukileyo, kodwa ngale ndlela ndenza kakuhle ngaphandle kobuhle beelons. Ndenza konke ekhaya. U-Imne ulungile, kwaye akayi kukubetha kakhulu ikheshi. Lapha kutshanje, ndandizama ukugaya emva kokuhlamba - into enkulu !!! I-Anadavno ikhupha isikhumba kwiindawo ezinyaweni, kodwa emva kweseshoni sasekhaya sesithende njengengane. "
Iyintoni imfihlelo, kutheni abafazi bathandwa kwizonyango ezinjalo?
- Ikhathalogu yindawo yokuzicoca, ubucwebe, i-perfumes kunye nezixhobo ezenziwe ngamaphepha. Iikhathalogu zibonakaliswa kakuhle, ngoko ijoni liyavuya. I-Catalogue yekhwalithi ephezulu ibhenela inani elikhulu labathengi.
- Izipesheli, izaphulelo, ukukhushulwa, ukuthengisa. Njengomthetho, oku kubaluleke kakhulu kwixesha lokuqala-lekhefu, xa kubalulekile ukuba uzenze isipho, kunye nabantu abaninzi abasondeleyo, kwaye wonke umntu uyazi ukuba ngamnye umfazi uthanda ukukhupha kunye nokuthengisa. "I-" zamanuhi "ezinjalo zinokusetyenziswa kweentlobo ezahlukeneyo. I-Kprimeru, thengisa izibilini ezimbini, isithathu sifumane isipho okanye uthenge enye indlela, okwesibini ufumane ikhululekile, okanye uthenge izicumbiso kwisixa esithile kwaye ungathenga le sikhwama nge-50% yexabiso. Kakade ke, ukubonelelwa okunjalo kunye nezenzo azijolisi kwingqwalasela yabathengi. Ngokuqhelekileyo, abasetyhini balinde xa kukho iziphakamiso ezinjalo, kwaye ke baqala ukuthenga isiqingatha-lwemibhalo.
- Umbala. Njengomthetho, umvelisi uvelisa uchungechunge lwezonyango kwibala elilodwa lombala, ngoko i-makeup iba yomelele kwaye iyaphambili. Ndiyabulela umlingo woyilo lwemveliso, ukuhanjiswa kwenzeka ngesivinini esiphezulu. Ngenxa yokuba kulo mzekelo into yokukhumbuza isebenza.
- Iingcamango, izifundo zekliniki, iincwadi zabafundi, ukhuphiswano. Naluphi na ukukhunjulwa kolwazi malunga ne-firm - kudala idumela elihle. Kwaye wonke umntu uyazi ukuba idumela elihle lenza ukuba kuthembeke.
- Iimveli zemihlobiso yokuhlobisa, iingubo zokugqoka iingubo, i-perfumes, njl. Xa kukho nawuphi na umfazi onomdla kule nkampani, oku kuhlaziywa kakuhle kunye neeholide. Kungenxa yolu daba abafazi abaninzi abaqapheli kwaye abaziqwalasela ukungabikho kwamathuba kunye neendlela zokuthengisa, ezithethwa ngabathengi abaninzi.
Kutheni ndifanele ndijonge ngakumbi?
- Ikhathalogu isoloko ibonisa ubukhulu bemveliso emikhulu kunokuba kunjalo. Ngokomzekelo, ibhotile yeqhumiso, i-gel yerhasi okanye ukhilimu wesandla ngokuqinisekileyo iya kuba yincinci kangangokuthi ixabiso "elingaphantsi" elibonisiweyo lithe laneleyo. Iinkampani eziqinileyo kwiikhathalogu zazo kufuneka zichaze ivolumu kunye nobukhulu bomkhiqizo, ngoko ungahlangabezane nomfanekiso owandisiweyo.
- Enye indlela (ithandwa kakhulu kwaye ixhaphake) kukubeka amanani amabini anesayizi efanayo kwiphepha lekhathalogu, kodwa ehlukileyo ngokwemali. Emva koko emva kokuba isigwebo esicatshulwa "naliphi na umkhiqizo wee ruble ezingama-99 kuphela" kuza iphepha apho i-shampoo 500 ml yeeruble eziyi-99, kodwa ayikho into enhle kwaye inomtsalane okanye i-shampoo enomthamo wama-250 ml wemali efanayo, kodwa ngokuyilo olufanelekileyo lwebhotile kunye nokulungiswa kombala obalaseleyo. Ngokwemvelo, abaninzi abathengi abaziyi kuqaphela. Kule meko, umsebenzi oyintloko kukuba uthengise i-shampoo, engabonakaliyo, kwaye uthengise ipakethe ye-250 ml.
- Imibala ehambelana. Njengomthetho, xa uyala umlomo, ufumana ikopi kude nombala owawubonayo kwikhathalogu. Ukuze usebenzise i-varnishes kunye ne-lipsticks ngetoni, kufuneka usebenzise iikhowudi ezikhethekileyo, kwaye xa uthengisa iziseko zeeton kunye nezilungiso zokuzicoca, zikhumbule iitafile ezifananiswe kumbala. Khumbula ukuba indlela eyona ndlela yokuqala ukuyila kuphela umzekelo we-sampler ye-perfume, umqubu womlomo okanye ukhilimu, kodwa qaphela, kuba amanqaku amaninzi ayengahambelani nemveliso kwikhathalogu. Njengomthetho, ihlala isingenakulungeleka kwaye ininzi inkqubo, ngaphandle koko, ihlaba ipokothwa, kwaye ukuba iyabiza kakhulu, ngoko ngokuzikhukhumeza ngokuqinisekileyo. Naliphi na ibhinqa elithatha iziqhumiso ngokweenkcazo kwaye ngokuqhelekileyo xa ukhetha kuyinto engenangqondo.
- Ngoku okona kunomdla kakhulu. Abantu ababandakanyekayo kwintengiso, baye bafunda ngokucokisekileyo i-psychology yomntu ukuba bayakwazi ukubeka imibono yabo kuthi. Yenza ukuba uthenge iimpahla ngokulula, ufanele udlale kunye nemali, imibala, umbhalo kunye nendawo kwirejista. Ngokuqhelekileyo ixabiso lidlala indima ebalulekileyo xa kuthengwa. Kungakhathaliseki ukuba le nto ingaqhelekanga njani, kuya kubonakala ukuba abantu abaninzi kwinqanaba elincinciweyo banomuhluko okhoyo phakathi kwamaxabiso angama-99.99 kunye nee-ruble eziyi-100. Xa sithetha ngemali, kwi-conscious, enye ikhoksi iyajika ibe ngama-ruble ayi-10. Unokwazi ukuphikisa, kuba kunjalo! Ngaba izibalo kwihlabathi lonke zifundisa abafundi babo kakubi: ukujikeleza i-99.99 ngokwemiqathango ye-arithmetic ibangela ezimbini i-zeros - 100. Kodwa umfundi ekhathalogu, xa ebona intengo ye-99.99, uyazibona njenge-90 !!!
Oku kubonakaliswa ngesazi-psychologists! Xa sijonga kwixabiso apho kukho i-comma, thina ngokwethu sisichaza inxalenye yodwa eboniswa phambi kwayo. Ngokukhawuleza okanye emva koko abalandeli abangenakuxhaswa kweempawu zokuzicoca baqala ukukhetha nokuthenga izimonyo.
Oku kuboniswa nangemizekelo emininzi yeengxelo:
"Ndandisoloko ndenza izilumbiso kuphela kwiikhathalogu, kodwa ngoku ndididekile. Ngoku andiyikhanyeli nto, kwaye akukho nto iphoxekayo. Kuyinto enomdla kakhulu ukuhamba ukuthenga, ukuziva, ukuvumba nokubukela inyaniso. Ngamafutshane, ngoku ndibona oko ufumanayo! "
- "Ndiyakhumbula, ekuqaleni ndahlala ndiyalela into ethile, kodwa ke ndatshisa, ngoku ndiyakwenza ngokungaqhelekanga. Kubonakala ngathi kuthengwa ikati kwisikhwama. Kungcono ukuya evenkile uze ukhethe okuthandayo ngaphandle kokuphazamiseka! "
"Andiyikuyalela uhambo. Bored for a long time to wait, kwaye imibala ayifani ngendlela efanayo - ngokucaphukisa! Yaye yindawo engcwele yokuthenga. Ngamanye amaxesha, uhamba ngesambatho esisodwa, kwaye ubuyela ekhaya kunye nekhwama yezo zonke iintlobo zeekram kunye nama-gel. "
Ngokubanzi, ukuze uqonde ubani okhohlisa, kwaye ngubani onomdla ebusheni bakho nobuhle lixesha. Ndikunqwenela inhlanhla!