Ingqungquthela ekhethekileyo yenkampani yokukhangisa yonyaka odluleyo i-Burberry ithande ingqwalasela ephakamileyo kwimihla yakutshanje. Ukukhushulwa kwangaphambili kwaqulunqwa ngabadali be-brand ye-Withings Activité Pop, evelisa amawashi. Baye baphinda ngokuphindaphindiweyo kwikhankaso ye-brand brand eyaziwayo kunye nokuthatha inxaxheba kukaKara Delevin noKate Moss, owayenempumelelo enkulu ngonyaka odlulileyo. Enyanisweni, i-brand ye-watch ayizange imeme imodeli ethandwayo, kodwa isebenzise iinkonzo zabo "iikopi ezincitshisiwe." Indima kaCara idlala iminyaka eyi-11 ubudala iColomon Chapman, kwaye esikhundleni sikaKate, wayenenkwenkwezi yeMaya Koski-Wood eneminyaka elishumi elinesibini.
Amanqaku amancinci amelana nomsebenzi ngokugqibeleleyo, ngokuchanekileyo ukuvelisa umtshana wesithombe esithandwayo sesithombe. Amantombazana abanjwe kwiingubo ezifanayo kunye nezihombo, kodwa ngeentengiso ezivakaliswayo. Ukukhangela ukufana kweekopi ezincinci kunye neemplothethi zabo zibetha. Ngokukodwa u-Harley Chapman ufana noCara Delevin. Le ntombazana yayonwabile ngokuthatha inxaxheba kule projekthi, kwaye ngendlebe-ndlebe yaqaphela ukuba ukuba ubuncinane isiqingatha esithandwa njengokuba uKara usoloko esonwabile kakhulu. Kubalulekile ukuba uqaphele ukuba kwiminyaka embalwa nje le ntsana iya kuba "isinyathelo kwizithende zabo" kubalingane babo abadala
