Indlela yokubukeka ibiza kwaye ihlambuluke ngaphandle kweendleko ezithile: Imifanekiso enemifanekiso kunye neengcebiso zengqondo yengqondo

Umnqweno womfazi ukubheka kakuhle, ebiza kakhulu kwaye edibeneyo ngokuzalwa kwakhe kwaye ngokungafihliyo. Isifiso esingokwemvelo nesingenakunqandeka sichithwa ngempumelelo ngabacwangcisi abakhethiweyo kunye nabaqulunqi, kunye nabavelisi beempahla kunye neenkonzo kwimboni yefashini bayifumana izigidi zabo kuyo. Ngelishwa, akubona bonke abafazi abaneempumelelo efanayo abangaxhaphaza kumashishini athile ngokwabo. Iimpawu ezipapashiweyo ziluma kumaxabiso abo, kunye nabaqulunqi befestile, abakhangeli, abalungisi bezinwele kunye nabaculi bezakhelo bafuna ukubonelela ngeenkonzo kuphela kubaxhasi abanesibindi esikhulu kunye neenjongo ezinzulu. Indlela yokubukeka ibiza kwaye ihlambuluke kwabasetyhini abangenayo imali eninzi, kodwa bafuna ukuba bahluke kwiimpawu ze "style style" eziye zakuba zii-brand?

Imfashini ayikho malunga neelayibhile. Akunjalo ngeemveliso. Kungokunye into eyenzeka ngaphakathi kwethu. URalph Lauren

U-Ralph Lauren ungomnye waseMelika ocebileyo owaba ngumdlalo "wefashini" kwaye wathatha inzuzo yakhe kwimpahla yokuyila. Uyazi umqondo ngesitayela, okwenza umfazi abe ngumntu phakathi, ngaphandle kwefestile, kodwa isihlwele. Isitayela, yilokho efumana inkululeko okanye iindleko ezingenasiphelo, kwaye ngamanye amaxesha ayinanto enxulumene nefashoni. Kunoko, kunjalo, kodwa nanku umbuzo wobubele bomntu, ukukwazi ukuzixabisa kunye nokuziphakamisa ngokukhawuleza, nokuba unomomotheka ebusweni bakho. Isitala ibaluleke ngaphezu kweempawu kwaye ibonakaliswa ngokubukeka, ukumomotheka, ukuziphatha, ukunyameka, intetho:

Thenga okuncinci, khetha ngcono, kwaye wenze oko ngokwakho. Vivienne Westwood

UVienne Westwood ungumqambi onetalente kunye nomfaki-mfashini wefashini kwisitayela se "punk". Waqhekeza izinto ezithandwayo kunye ne-parodied fashionable classical luxury, ecelwa ukuba ahlale emele, afune ukufunwa kwefashini kwaye akhethe ukukhetha ubungakanani, kodwa umgangatho. Enyanisweni, ukubheka ixabiso elikhulu, akufuneki ukuba ne-wardrobe "eya kuba". Kwanele ukuba unelisekile ngeyona nto ibhetele, nangona engenzi igama elithi "bhetele" igama elithi "libiza". Kukho konke kufuneka kube nesitayela, umgangatho kunye nomlinganiselo:

Ngokuqinisekileyo ndinxiba izicathulo ezibiza, zibukeka ziphantsi kum. UWarren Buffett

UWarren Buffett - usomashishini, utyalomali kunye nomnye wabantu abacebile kakhulu kwihlabathi - uqinisekile ukuba ukujonga njengexabiso, kungabi nempahla ebiza, usasafuneka ukuba ungakwazi ukuziqhelisa. UBuffett uyakuthanda ukudlala inkohliso kwiimpazamo zakhe, kwaye mhlawumbi akayena modeli yokuqala, kodwa akazange akhangele ixabiso elincinci kunye nehlwempu. Yintoni ongayithethi ngeengcamango "ezigidigidi" ezidibanisa ubuhle kunye ne-snobbery, kubonisa iindleko zeengubo kwi "randomly" ezingagqibekanga. Kukho iziphene ezi-5 eziphambili ezityhila ubuhlwempu kumntu: Akunakuba, kodwa kubonakala. Abafazi abancinci nabancinci abathengayo abathengela iingubo zeemikhali ezibizayo kwaye bakhwela ngesitimela, okanye banxibe idayimani phantsi kwe-blouse kwivenkile yokuthengisa. Ponty ephantsi. Ukuba ngumfanekiso oqokelelweyo weento zonke zesiTshayina zezinto ezinobumba, mhlawumbi, kwaye zihlekise. Kodwa oku akunakwenzeka ukufumana intlonelo yabantu abayiqonda ngokwenene imveliso ebiza.

Ukuxhalaba ngokweqile kweemveliso. Ubukho bentengiso yomthi kwizinto zonke zivelisa umphumo ochaseneyo. Into exabisekileyo ngokwenene ayinakuba yi-brand recognition. Abantu abazizityebi ngokwenene abakulungele ukuba sisikhangiso sakhe. Ukungahoyi iinkcukacha. Akunakwenzeka ukubheka ixabiso elikhulu kwiingubo ezibizayo, ukuba awuyiqwalasela iinkcukacha: umlinganiselo, iminyaka, uhlobo lombala, ukufumaneka kwezixhobo ezifanelekileyo kunye nexesha elifanelekileyo lezambatho. Izinto zendalo. Musa ukukhutshwa yizinto ezidibeneyo kunye ne-wardrobe ngokupheleleyo. Umzekelo, izihlangu zezemidlalo ezinezinto zeklasikhi, ezibizwa ngokuba yi-universal (phantsi kwe-tracksuit, i-trouser okanye i-jeans) - i-Moveton. Enyanisweni, ayifanelekanga naphi na.